|
May 20, 2024
|
|
|
|
2023-2024 Graduate Catalog
|
MBA 670 - Managerial Marketing BUA 670 Managerial Marketing is designed to explore both the theory and application of marketing concepts from a managerial perspective. The course emphasizes marketing decision making and marketing strategy development through case studies and marketing planning activities.
Prerequisites & Notes Graduate School of Business degree program students, or permission from GSB.
Credits: 3
|
|