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May 03, 2024
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2008-2009 Graduate Catalog [ARCHIVED CATALOG]
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ECO 466 - Internet Marketing for Small Business An introduction to Internet marketing principles and practices for small businesses. Focuses on the functioning of the Internet as a marketing medium, developing Web sites that contribute to a business’s goals, and effective strategies for integrating the Internet into a firm’s marketing plan. Web-based Lec 0 or classroom-based Lec 3.
Credits: 3
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