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Mar 28, 2024
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2002-2003 Graduate Catalog [ARCHIVED CATALOG]
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CMJ 403 - Persuasion and Social Influence Study of the theory and principles involved in the process of influencing the beliefs, attitudes and values of others. Focus on social science and humanistic explanations of what makes messages persuasive in interpersonal and public contexts.
Prerequisites & Notes 3 hours in CMJ courses or permission.
Credits: 3
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